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Dez marcas do mercado profissional de cabelos para ficar de olho

O mercado profissional de cuidados do cabelo é um celeiro de novos produtos e marcas. De acordo com Kline PRO, um banco de dados interativo que permite aos usuários acessar informações atualizadas sobre o desempenho das vendas de produtos no mercado profissional de cuidados do cabelo. Listamos algumas das marcas de maior destaque no mercado americanos em 2015.

Specialized devices drive double-digit growth of the European beauty devices market in 2015

Ultra-specialized and hair regrowth devices entering the European market in 2015, supported by new apps that educate consumers on product usage, propel the perennially vibrant at-home beauty devices market by 18%, finds the recently published European volume from Kline’s Beauty Devices: Global Market Analysis and Opportunities report series. Growth is strongest in Eastern Europe and some Western markets, such as Germany and the United Kingdom.

Tecidos Cosméticos: Quando a beleza e a moda se encontram

As indústrias da moda e da beleza sempre foram muito próximas. Não é raro observar as passarelas ditando as últimas tendências de maquiagem e cortes de cabelo. Agora os dois setores estão unidos oficialmente: com a chegada dos tecidos cosméticos. O recente crescimento do mercado de tecidos cosméticos abre caminho para uma nova maneira em relação aos consumidores pensarem em suas roupas, sendo uma alternativa de expansão para fabricantes de cosméticos e de vestuário.

Innovations and Interest in Alternative Treatments Drive Gains in the Acne Market

The acne category is crowded, with various skin care brands and products ranging from OTC acne medications to facial treatments to prescription acne medications. Marketing these brands is complex and encompasses sales through both mass and luxury retailers, direct response, online, and by filling a doctor’s prescription.

Three Things You Didn’t Know About the Professional Hair Care Market for Black Consumers

With years of experience monitoring various professional hair care markets across the globe, we are completing this picture with a close-up view of the growing market for professional hair care products dedicated to black consumers. By analyzing this compelling market segment, we’ve come to realize that the market differs in many ways from what we’ve been used to observing in our annual Salon Hair Care Global Series report.

As cinco principais tendências que impulsionam o mercado de ingredientes para produtos de cuidados pessoais

Continuamente há um aumento na demanda por cosméticos e produtos de cuidados pessoais no mundo, que também impulsiona o aumento nas vendas dos ingredientes (matérias primas) utilizados nesses produtos. O valor das vendas de ingredientes de produtos de cuidados pessoais alcançou USD 9,0 bilhões, globalmente, nas principais regiões, como Europa, Estados Unidos, Brasil, China, Japão, Sudeste Asiático, Índia e o resto do mundo, segundo o relatório Personal Care Ingredients: Global Market Analysis. Até 2020 este valor ultrapassará a marca de USD 10,0 bilhões. Contudo, as regulamentações do setor, mais as oscilações nas preferências dos consumidores e a crescente concorrência aliada ao surgimento de produtos inovadores redefinirão o negócio em escala global.

A revolução verde nos produtos anti-idade

A Vivaness Nuremberg, uma das maiores feiras internacionais de cosméticos naturais e orgânicos, celebra o seu 10º aniversário este ano. Com certeza é uma importante comemoração para o setor, que vem conquistando continuamente o coração dos consumidores que estão interessados e/ou se preocupam com tratamentos naturais para a pele. Além disso, as novas tendências expostas na Vivaness revelam que vários comerciantes de marcas naturais e orgânicas, como Weleda, Dr. Hauschka, Santaverde e Lavera, estão dando um enorme passo para lidar com o “calcanhar de Aquiles” do setor em termos de tratamento eficaz: os produtos anti-idade.

O novo motor da industria de cuidados com as unhas

O estudo de mercado Professional Nail Care: Global Market Brief revela mais um ano de forte crescimento para este mercado extremamente dinâmico. O esmalte de longa duração (também chamado de esmalte híbrido) é definitivamente a estrela da vez, exibindo um aumento de três dígitos em 2015. Este crescimento surpreendente se deve à novidade da categoria que, apesar da sua pequena parcela no mercado, ajudou a impulsionar as vendas do mercado profissional de cuidados com as unhas.

Big opportunities for small players in the Canadian salon hair care market

The Canadian salon hair care market can be characterized by small, but steady growth, the dominance of leading multi-national companies, and stiff competition €”not only among the large market-movers, but also the emerging independent brands making their presence notable in the industry. In the following interview, Naira Aslanian, Project Manager for Kline’s Consumer Products Practice, reveals some interesting facts about this market from the…

What’s the Current Pulse of the Professional Skin Care Markets in Europe and the United States?

Drawing on our freshly publishedProfessional Skin Care: U.S. and Europe reports, Kline’s professional beauty and personal care experts answer five essential questions regarding the current state of this market.

O melhor de 2015 na indústria de cuidados pessoais

Todo início de ano é uma excelente  oportunidade para refletirmos sobre o passado e nos organizarmos para enfrentarmos os desafios e oportunidades  de um  novo ciclo. Apesar   do   ambiente   desafiador,   fechamos   mais   um   ano   de   sucesso   na Factor-Kline, com novas e interessantes ideias, principalmente na indústria de cuidados pessoais, que foram compartilhadas com você em nossa newsletter semanal.

Beauty Apps 101: Customer Engagement and Retention Tool

This week, we have have asked our beauty experts to reveal some interesting tidbits from Going Digital: Who’s Who in the World of Beauty Apps, a recently published report that focuses on beauty apps and developers transforming the digital landscape of the beauty industry in 2015.

Nine Things That Make Cosmoprof Asia Stand Out

I did not really know what to expect from Cosmoprof Asia. I was invited there as a speaker to talk about two out of many beauty market segments that Kline analyzes: natural personal care and professional nail care. During my two-day visit to the show, I came to realize that it differed in many ways from other shows I’€™ve attended.

Coty Inches its Way to the Top of Professional Beauty

As recently discussed in a previous blog, acquisitions are constantly reshaping the global professional beauty landscape. Coty’s US$1 billion acquisition of the personal care and beauty division of Hypermarcas is the latest move to shake things up, giving Coty an even stronger position in professional beauty, particularly in Brazil. Coty has eyed Brazil since at least 2012, when the company made an unsolicited bid to acquire Avon, which had Brazil as its largest market.

Have You Seen Our End-of-Year Special Offer?

Have you seen our end-of-year special offer? Don’t miss this unique opportunity to purchase outstanding market research reports at a very special price.

NYX, GlamGlow and Dermalogica are now sold, who is next? – Kline answers

GlamGlow, NYX, Le Labo, Ren, and Dermalogica are among several of the hottest formerly indie brands sold in the intense string of beauty acquisitions over the past two years. Coupled with problem-oriented, niche, and innovative products to reach specific demographics, such as millenials, Generaration Z, baby boomers, and multi-cultural groups, the independent beauty brands experiencing growth of nearly 19% in 2014 are the acquisition candidates explored in Kline’€™s recently published report Beauty’€™s Most Buyable Brands: Analysis of Booming Independent Brands in the United States.

Halal beauty remains niche but growing, with consumers expecting the best of both worlds

In early October, Kline attended the Indonesia Halal Expo (INDHEX 2015) in Jakarta, where the participants included prominent local and international names from technology, banking and finance, pharmaceuticals, and cosmetics, in addition to the mainstay of Halal €”the food and beverage industry.

Webinar – The new world of beauty retailing in the United States

The beauty retailing world is transforming with consumers increasingly becoming channel agnostic. Technology, a seamless omni-channel retail experience, and loyalty programs play an important role in this market’s development.

The leadership scramble in professional beauty: Who will win?

Acquisition activity has greatly altered the landscape of the global professional beauty industry in the past few years. L’Óreal is now the clear leader and only major player to have a leadership role in all three sectors of professional beauty: hair care, skin care, and nail care.

Webinar – A quick review of the flourishing I&I wipes market

Industrial and institutional wipes are highly demanded by many end users due to convenience, ease of use, and quick results.

As nuances do mercado profissional de cuidados com o cabelo

O mercado profissional de cuidados com o cabelo é dinâmico e difícil de ser acompanhado. A cada ano, ele segue se desenvolvendo. A categoria com o crescimento mais rápido é de produtos de cuidados (shampoos e condicionadores). O avanço em 2013 foi de 3% globalmente. A categoria de condicionadores permanece vibrante, particularmente no segmento de tratamento, que começou a se distanciar dos óleos em direção aos produtos híbridos e de múltiplos benefícios, tendência incitada pelo Uniq One da Revlon.

10 coisas que você não sabia sobre o mercado global de cuidados profissionais com o cabelo

A última edição do estudo Salon Hair Care Global Series confirma que o mercado global de produtos profissionais para os cabelos apresenta um crescimento estável de aproximadamente 3% em 2014. Trouxemos para você alguns fatos interessantes e menos conhecidos sobre este mercado.

Os três principais impulsionadores do mercado global de produtos naturais em cuidados pessoais

A dinâmica do mercado de produtos naturais em cuidados pessoais é impressionante, atraindo cada vez mais empresas interessadas em lucrar com as oportunidades rentáveis que o segmento oferece. Ao longo do tempo, nosso estudo Natural Personal Care Global Series, identificou uma série de fatores que vêm influenciando e impulsionando esse próspero mercado. Vamos dar uma olhada nos três principais fatores de crescimento nos últimos anos!

10 Essential tips for sucess in the beauty devices market

The past year has brought about a number of novel approaches and creative product launches to the world of beauty devices. In addition to new and improved anti-aging, microdermabrasion, and cleansing devices, marketers turned their attention to offering ancillary products including brush heads and skin care creams. They have also branched out to target new audiences with lower-priced options, as well as men with male-specific devices.

Professional skin care markets in Europe and China fight signs os aging

After experiencing a lackluster performance in 2013, the professional skin care market in Europe shows signs of recovery, posting a 5% average growth through 2015. An increasing number of consumers embracing healthier lifestyle choices and spending more on wellness and fitness has had a positive impact on take-home and in-salon treatments, which have been on the rise. Germany and the United Kingdom continue to be market drivers, while southern countries, such as Spain and Italy, which posted sharp declines in 2013, have also begun to turn around.

Cosmetics and Toiletries U.S.A.

A Factor-Kline, empresa filiada ao Grupo Kline no Brasil, tem o prazer de anunciar o mais importante estudo sobre o mercado de cuidados pessoais nos Estado Unidos, “Cosmetics & Toiletries USA“. Trata-se da 40ª edição do mais abrangente relatório multi-cliente já realizado, contendo análises do mercado americano para produtos de cuidados pessoais com foco nas principais tendências, evolução e tamanho do mercado em 6 classe de produtos e 25 categorias, além do perfil de 180 principais empresas que atuam no mercado norte americano.

Hair color trends transforming sales in 2015

Fire, mermaid, and pastel balayage are among the coolest hair trends this year, and Kline can support the wide application of products to achieve these trends with market data coming straight out of U.S. salons. From Katy Perry-inspired pastel rainbow hair to Kelly Osborne-styled lavender hues, colorful hair isn’t just for punk rockers anymore, and lots of women and men alike are ditching natural colors for another level of chic. They shadow roots with violet, teal, and pink, alternate coloring the ends with white, teal, and blue, creating a desired mermaid-like look.

Changing tides: Procter & Gamble returns to its roots and the rise of Coty’s beauty empire

Procter & Gamble (P&G) has been the leader in the U.S. beauty and personal care market since the very first edition of Kline’s Cosmetics & Toiletries USA report was published in 1963. That study, which was authored in part by Dr. Charles Kline himself, reported P&G among the leaders in the soap, deodorant, toothpaste, and shampoo categories’ a position the compny still retains some 50+ years later, now with a new CEO taking the helm.

Beauty’s bright new crop at Cosmoprof North America

The beauty industry came together at the Mandalay Bay Convention Center in Las Vegas last week for the annual Cosmoprof North America show. A highlight of the event was the first-ever Beauty Pitch, which allowed dozens of beauty entrepreneurs to present their brand to a expert panel of judges, including famed billionaire entrepreneur Mark Cuban and industry icon, CEO, and Co-Founder of John Paul Mitchell Systems, John Paul DeJoria. Beauty Pitch was such a success that it has already been added as a permanent fixture to future shows. Congratulations to this year’s winner, 100% Pure, which is a natural cosmetics brand.

Unilever builds skin care business with a superfecta of Indies

In 2015, the trend towards acquiring successful up-and-coming, innovative brands continues. Some of the most notable headlines in the beauty industry in recent months are about who is being acquired by whom. More importantly, these acquisitions feature a new generation of competition for the leading companies”indie brands.

UEBT’s “Beauty of sourcing with respect” Event is all albout biodiversity

In the heart of Paris, next to the famous Arc de Triomphe, the Union of Ethical Biotrade (UEBT) organized the seventh edition of their annual conference entitled “The Beauty of Sourcing with Respect. This year, the event was dedicated to the subject of biodiversity in the segment of beauty and personal care products. Gathering more than 150 people in the beautiful venue of Etoile Saint Honore, the participant list was very diverse and included representatives of beauty companies, government representatives from several countries…

High technology pleasure devices boost the U.S. sexual wellness market

Fueled by relaxed societal attitudes about sex, the popularity of E.L. James’€™ book series Fifty Shades of Grey and the movie of the same name, and a transformation of the adult pleasure products industry, the vibrating devices category has shown explosive growth over the past 10 years.

Webinar – What lights up the home fragrances market?

The U.S. home fragrances market records its highest growth in the past five years, fueled by luxury candles and active diffusers, which show prosperous gains in 2014. Attractive packaging and scent are some of the major drivers behind this $3.7 billion burgeoning market. To learn more about this market, join Sagar Gehra, Kline’€™s Senior Consultant for Consumer Practice, for a free and insightful webinar on the key findings from our imminent Home Fragrances: U.S. Market Analysis and Opportunities.

Innovation in Action: CEW honors top beauty launches

Innovation is the single biggest driver in the mature $64 billion U.S. beauty market. Consumers crave newness and, more than ever, demand value-added products that are not only €œnew and improved, but truly deliver results. On May 15, 2015, CEW hosted its 21st Annual 2015 Insiders€™ Choice Beauty Awards to recognize some of the industry€™s most innovative beauty launches from 2014. In this blog post, well take a look at a few award winners that had a positive impact on the beauty market.

Granny Trend and Co-washing are more than just buzzwords

The “granny trend” of women of all ages coloring their hair shades of silver and gray is more than a media craze. According to Kline PRO, hair colorant sales within the brights and silver shade groups are up 46% and 14%, respectively, in 2014.

Personal care ingredients mix to delight consumers senses at this year’s in-cosmetics

The world’s leading personal care ingredients tradeshow, in-cosmetics, held this year in sunny Barcelona, has once again brought together an immense number of ingredient suppliers and marketing specialists to showcase the novelties offered by their businesses. While some novel ingredients were introduced at the show, this year is rather signified by new end product concepts and formulations with the existing ingredients. Textures, softness, smoothness, comfort, and consumer needs were touted by many marketers and…

Procter & Gamble’s Beauty Divestitures are a Treasure Trove of Opportunities

Prospective acquirers are now diving into the details on the soon-to-be former brands of Procter & Gamble€™s struggling beauty business. The assets reportedly include small yet prestigious fragrance brands, such as Gucci and Hugo Boss, the substantial professional and retail hair care businesses of Wella and Clairol, and the legendary Max Factor and Cover Girl color cosmetic brands. While this partial dismantling of P&G’s beauty empire ends an era of the company’s impressive growth trajectory in personal care, it sets the stage for exciting growth opportunities for strategic and financial buyers.

Wearable devices and elegant lasers invigorate the at-home beauty devices market

Inspired by professional technologies like lasers and the first-ever wearable mask devices, new products help fuel consumer interest and the at-home beauty devices market, which globally increases by nearly 14% in 2014, reveals our recently released Beauty Devices: Global Market Analysis and Opportunities study. The market continues to be remarkably dynamic, nearly doubling in size since first tracked globally in 2014. One of the most unique launches comes from newcomer La Lumière with its illuMask brand of wearable LED light masks.

Cosméticos com certificação Halal. Você sabe o que é isto?

Halal é uma palavra em árabe que significa permitido (legal, dentro da lei), segundo a Shariah, a lei islâmica que rege as questões relativas aos alimentos e bebidas e demais assuntos relacionados aos costumes da vida diária. Neste sentido, cosméticos com certificação Halal são produtos que não podem conter álcool nem ingredientes de origem animal proibidos pela Shariah. A proibição se estende inclusive aos testes destes produtos em animais.

Professional Beauty London: The Bright Side of 2015

Nos dias 22 e 23 de fevereiro de 2015, aficionados por beleza profissional se reuniram no Excel Exhibition Center em Londres para ficarem mais próximos com as últimas tendências e inovações em produtos nos segmentos profissionais de cuidados com a pele, cuidados com as unhas e,  pela primeira vez, cuidado do cabelo esperado um crescimento durante todo o ano de 2015. Enquanto as tendências de antienvelhecimento foram muito fortes entre as empresas de cuidados com a pele profissional nos últimos anos, em 2015, muitas empresas investiram em produtos para a luminosidade da pele, com novos lançamento e reformulações.

WEBINAR INVITATION – All Hands on the Trending Professional Nail Care Market

Innovations in gels, long-wear lacquers, and removal technology help the professional nail care market continue to shine. In 2014, the global market is estimated at nearly $1.2 billion, with positive growth forecasts and still untapped opportunities.

Produtos naturais visam fortalecer o mercado de cuidados pessoais no mundo

Os produtos naturais de cuidados pessoais estão ganhando importância entre os consumidores, indústrias e lojistas em um cenário onde os produtos formulados com ingredientes sintéticos, ainda dominam o mercado mundial (aproximadamente 75% do mercado total em 2014).

Free Webinar – A Review of the Global Natural Personal Care Market

The trend for natural beauty products is growing every year due to more and more consumers looking for greener ways to keep their skin looking naturally beautiful. In 2014, the global market for natural personal care products is estimated at more than $32 billion at the manufacturers’ level, with attractive opportunities for its players.

South Korea has Seoul – the New Beauty Capital

With its 51 million consumers, South Korea belongs among the most sophisticated and fastest moving markets for beauty products worldwide. Most recently, South Korea is looked at by multinational beauty companies as an inspiration for trends that will come to the West. Whether it is Asia’s interest in Korean drama series stars, U.S. women’s appetite for Korean skin care regimens, or the raving beauty of K-Pop stars -the trends coming from this country are popular and undeniable. While inspiring the world, local brands within their country’s borders are biting off a slice of the market share from international brands.

O melhor de 2014 na indústria de cuidados pessoais

Todo início de ano é uma oportunidade para refletir e também aprender com os acontecimentos passados para então seguir com um novo ano mais estruturado. Fechamos mais um ano de sucesso na Factor-Kline com idéias interessantes, principalmente na indústria de cuidados pessoais, que foram destaque em nossa newsletter semanal.

Digital Sales and the Professional Skin Care Market: A Double-edged Sword

As we move further away from the recession that resulted in sweeping changes in consumers’ spending habits, the professional skin care industry shows signs of recovery with an estimated 5% increase in overall sales in 2014. Dispensing physicians continue to be the primary source of growth for the industry. The channel is expected to post another strong year of growth this year as companies and consumers spend more on marketing and products, respectively.

Natural and Scalp Treatment Trends Abound the Professional Hair Market in Asia

Cosmoprof Asia, a leading event dedicated to the world of beauty in Asia, gathered this year more than 2,350 exhibitors from 42 countries and thousands of visitors from across the globe. At this year’s event, we saw many brands and an emphasis on naturally promoted products and scalp hair treatments, which are becoming more and more popular among consumers.

The Rise and Shine of Anti-aging Hair Care

Nowadays, looking young and beautiful has never been so easy! With so many new and innovative product formulae, as well as hi-tech beauty devices, the anti-aging choices for both women and men are endless. Because anti-aging plays such an important role in many people’s lives, this week we have prepared a special interview with Donna Barson, Senior Associate for Kline’s Consumer Products Practice, about the trends in anti-aging hair care.

The Changing Face of the Beauty Industry and the Professional Channel

The beauty retailing landscape is constantly in flux and has changed dramatically in the 50+ years that Kline has been tracking the market. The consumer’s path to purchase is not always clear as offline and online shopping are more intertwined than ever before. Brands that were previously exclusive to the professional channel are now using retail outlets as part of their channel strategies. The internet has become a legitimate venue for professional products thanks to initiatives like Loxa Beauty by BSG and L’Oréal’s collaboration with StyleSeat. The formula for a winning marketing approach can be created based on the right retailing mix and what is appropriate for a particular product, brand, or category.

Creepy Colors, Haunted Hues, Devilish Designs…You Guessed It: It’s Halloween Time!

Fall is by far one of the best times of the year when it comes to nails, trying new polish colors and even nail designs. With Halloween, what better way to get into the spirit than by stepping up your nail game? From autumnal shades of gray, brown, and green to darker, chilly tones with funky painted pumpkins, spooky ghosts, jack-o-lanterns, and, of course, spider webs, Halloween nail art is creative, fun, and never boring.

L’Oréal’s Acquisition of Carol’s Daughter Underlines the Timeliness of Kline’s Research on Ethnic Market

L’Oréal’s announcement on October 20, 2014 regarding its agreement to acquire Carol’s Daughter, a multicultural naturally-inspired brand that emerged during the 1990s, underlines the timeliness of the research contained in our Multicultural Beauty and Grooming Products: U.S. Market Analysis and Opportunities, which will be published very shortly. For more insights, view our recent press release The Promising Ethnic Beauty Market Gives Way to Intensified Competition.

Shedding Some Light on Beauty: Safety Challenges for At-home Beauty Devices Marketers

This October, the city of Amsterdam brought together marketers and distributors, as well as market experts of at-home beauty devices, to attend a meeting organized by the Home Use Device Working Group (HUD). The main goal of the group, established in 2012, is to assist in the development of international standards and regulations relating to safe and effective home use, light- and energy-based beauty devices. At the event, spurred by discussions about safety issues and enriched with various insights from the industry experts, Kline presented on the overall state and developments of the global market, as well as consumer insights.

Beauty for a Multicultural Nation

As the United States is becoming more of a multicultural and mixed nation, where the Hispanic, Black, Asian, and multicultural populations are collectively growing two-to-three times the rate of the White population, the country is projected to become a majority-minority nation within the next 30 years, according to data from the U.S. Census Bureau. With the explosive growth of various ethnic groups, marketers are now competing from both ends of the spectrum for a share of the ethnic consumer’s pocketbook.

Natural Segment Continues to Outpace the Overall Beauty Market

The natural and organic personal care market has registered double-digit growth for the sixth consecutive year since Kline began reporting the burgeoning segment separately in 2007. Now at nearly $30 billion in global sales at the manufacturers’ level, natural beauty has solidified its position as a mainstay in the industry and as much more than a passing fad.

The Epicenter of Beauty Retail: Know Thy Customer

The beauty retailing landscape is constantly in flux. The consumer’s path to purchase is not always clear as offline and online shopping are more intertwined than ever before. Alternate shopping channels and sub-channels once touted by many in the cosmetics and fragrance industry as being “negligible” or “insignificant” have emerged as “essential” for the growth of brands. Digital shopping has moved from the peripheral to the epicenter of a brand’s distribution strategy. The formula for a winning marketing approach can be created based on the awareness of the beauty retailing mix and what is appropriate for a particular product or category.

Professional Skin Care Market Rx: Top Five Ingredients

In our recently published reports—Professional Skin Care Global Series: Market Analysis and Opportunities and Physician-dispensed Skin Care: Perception and Satisfaction Survey—we learned about the ideal “prescription” that makes this $6 billion global market for professional skin care products thrive.

As nuances do mercado profissional de cuidados com o cabelo

O mercado profissional de cuidados com o cabelo é dinâmico e difícil de ser acompanhado. A cada ano, ele segue se desenvolvendo. A categoria com o crescimento mais rápido é de produtos de cuidados (shampoos e condicionadores). O avanço em 2013 foi de 3% globalmente. A categoria de condicionadores permanece vibrante, particularmente no segmento de tratamento, que começou a se distanciar dos óleos em direção aos produtos híbridos e de múltiplos benefícios, tendência incitada pelo Uniq One da Revlon.

We’re Announcing a First-of-its-kind Report on the Intimate Health Market

With over 100 million copies of Fifty Shades of Grey sold and the popularity of such TV series as HBO’s “Girls” and Showtime’s ”Masters of Sex”, a paradigm shift in attitudes towards personal intimacy and enhancement products has emerged. Today, a number of marketers and retailers are embracing this movement and taking it mainstream, catering to the needs of a wide spectrum of consumers from college students to seniors.

De volta às aulas, de volta aos regimes de beleza do outono

Durante o verão no hemisfério norte o agito das rotinas de beleza toma conta do ar, enquanto a pele, o cabelo e as unhas recebem todo o afago dos raios de sol e exibem naturalmente o seu brilho graças a uma variedade de frutas e vegetais típicos da estação. Com o início da volta às aulas e ao trabalho, a vontade de ficar linda no outono tanto quanto no verão logo reacende as rotinas diárias de beleza e ainda pode acrescentar alguns novos produtos ao pacote.

O mercado de cuidado profissional com os cabelos nos Emirados Árabes Unidos e na África do Sul

Dentre os 21 mercados cobertos por nosso recentemente publicado Salon Hair Care 2013 Global Series: Market Analysis and Opportunities, dois são muito interessantes e diferentes dos que foram analisados até agora: os Emirados Árabes Unidos e a África do Sul. Embora à primeira vista eles pareçam semelhantes a alguns outros mercados, principalmente os mercados ocidentais, devido à forte dominância de multinacionais do setor de cuidados de salão com os cabelos como a L’Oréal, Procter & Gamble e Henkel, um quadro diferente se revela quando se olha mais profundamente.

Em 2014, a onda de aquisições no setor da beleza continua

Após um período de calmaria que sucedeu a recessão global de 2009, as atividades de fusão e aquisição se aqueceram novamente em 2013 e continuam fortemente em 2014. Entre as transações mais notáveis até agora este ano estão a aquisição pela Henkel de três marcas americanas de produtos para cuidados profissionais com os cabelos, Sexy Hair, Alterna, e Kenra; a compra das empresas OTC e Consumer Care da Merck pela Bayer, incluindo Coppertone e Dr. Scholl’s; e a compra da NYX Cosmetics pela L’Oreal. A indústria da beleza claramente saiu da recessão com diversos compradores com capital significativo que estão à procura de marcas de beleza atrativas (muitas vezes menores, nicho) e estão dispostos a pagar mais do que nos anos anteriores.

Professional Beauty is Just Getting Warmed Up

The U.S. beauty industry has gotten off to a slow start in 2014 due to severe winter conditions and record low temperatures across much of the country, which kept consumers indoors and out of stores. As a result, many packaged goods categories showed soft sales in Q1, and the professional beauty segment is no exception. Things seem to have picked up in Q2, and Kline is optimistic that momentum will continue into the second half of the year.

Webinar Cosméticos

Elaine Gerchon, consultora da Factor-Kline, e Sonia Corazza, consultora associada, irão apresentar tendências e perspectivas sobre o mercado de ingredientes em cuidados pessoais no Brasil, recentemente publicados no estudo global “Personal Care Ingredients Brasil Market Analysis”.

The Keys to Success for At-home Beauty Device Market in 2014

Building on a solid foundation, the at-home beauty devices market continues to gain prominence globally. Marketers continue to lure consumers this year with improved technologies on existing products, new entries altogether, and high-priced anti-aging devices that utilize laser technology.

Breaking Beauty

Two parts professional hair, nails, and tools, one part cosmetics and personal care, and a dash of wellness and spa, and you’ve got the formula for success at Cosmoprof North America 2014. While certainly less controversial than Walter White’s coveted recipe, some of this year’s exhibiters have cooked up concoctions featuring elements from the periodic table that are almost as fascinating.